MUNICH - The main target of the investment is also aimed at increasing sales of
Audi luxury car segment, which is experiencing a decline in sales in
Europe. While the main goal of course to overtake Audi BMW in the luxury
car segment.
Audi trying to increase sales globally. To achieve this ambition, Audi has prepared a fund of 13 billion euros.
The funds will be disbursed gradually hinggi 2016. Investments that will be made this German manufacturer is designing a new car, developing technology and also opened assembly facilities in some key states.
"We will invest around 13 billion Euros. Fund will be used for operations Audi until 2016," said Chief Exucutive Audi, Rupert Stadler, Audi's Ingolstadt headquarters, as quoted Inautonews.
Stadler went on, half of the total funds or 8 billion euros will be allocated for the development of two major Audi factory in Germany, namely in Ingolstadt and Neckarsulm. Furthermore, Audi plans to expand the market by building new plants in China and Mexico.