Beijing - Premium SUV segment has grown rapidly. A total of 285 704 units of luxury SUV sold in 2011, four times higher than 2009. Its market share also jumped from 8.4 percent to 13.7 percent.
Consumers are apparently fond of cars in China variant of SUV or Sport Utility Vehicle. Throughout 2011, this type of car sales rose 25.3 percent over the previous year.
Based on data from the automotive consultant J.D. Power and LMC Automotive, SUV sales in China reached 2.1 million units in 2011. This figure reached 11.6 percent of the market share of all types of cars. Reuters compares these numbers reach half of the selling SUV in America. "The high consumption of SUV open up opportunities for foreign manufacturers," said some analysts.
Jinwei Cao, one of the owners of the showroom in Beijing said today could sell ten Land Rover every month. This figure more than doubled compared to 2005. First, car buyers are mostly masculine sport nan company bosses with middle age. But now the buyers are young people aged 30 years. "Most of the work as an accountant or an engineer," he said.
Interestingly, the data J.D. Power and the LMC indicate the number of women who drove the SUV increased rapidly, from 14 percent in 2007 to 19 percent. They were mostly career as professional workers in large companies.
Currently the most popular SUV is the Honda CR-V which posted sales of up to 160 thousand units. Volkswagen Tiguan occupied the second position with 22 points adrift of thousands of unit sales of CR-V.
Luxury car manufacturer Mercedes managed to sell 54 thousand SUV them, doubled compared to 2007. It is also experienced by Nissan and General Motors that debuted with the variant Paladin and Buick Encore.
