Berlin, -mercedes, this time began to develop a unique marketing technique, but very effective.
If you happen to take a trip to Berlin, try to visit railway station (KA) on Friedrichstrasse underground. There are no ads is quite interesting, belonging to one German luxury car manufacturer, Mercedes-Benz. installed at 12 points of working with WallDecaux. If lucky, you'll get a "gift".
These ads are displaying a large MPV Mercedes vehicles, the Viano. Then, it says "Key to the Viano" and train passengers who had the car keys remote (any brand), just press the "open door". Thus, the middle door (sliding door) open and the passengers scrambled out of range, there are sumo wrestlers, robots, dancers, up bodybuilder.
Could be like that, because the technologies used by the radio receiver to capture signals from the remote key. Then, each time a signal is received, the ad went into action. Only, do not explain what can be done simultaneously or individually.
After witnessing the attraction of the passengers, the next display features, both in exterior and interior. Finally, waiting for luck. If at the end of the ad was suddenly out of a driver, you immediately got an offer from a team invited to the Mercedes-Benz Viano is parked outside. If you want to walk or to a place, the request was immediately complied with.
