YOKOHAMA - "Because of the presence of Infiniti's global luxury market to increase in North America, Europe, China and Southeast Asia, we chose Hong Kong as a location for global headquarters Infiniti," said Andy Palmer, Executive Vice President, Nissan Motor Co.., Ltd in a press statement .
Infiniti's global luxury market chose Hong KongDetails of the new office location, Nissan Motor Co.., Will be announced in the near future. Corporate functions located in the city center, estimated to involve about 100 employees, and will support the performance of its global headquarters in Yokohama, Japan.
Nissan Motor Co.., Opens new global headquarters in Hong Kong to strengthen networks and support the efforts Infiniti global sales totaled 500 thousand units per year. This premium brand of Nissan's global sales have been launched such as Nissan's medium-term plan that is 'Power Nissan 88'.
Andy adds, site selection was based on a strong intention to further strengthen the touch of hospitality (hospitality) Asia in the Infiniti brand, which is certainly different from the Nissan and Nissan competitors' products in the class.
Hong Kong's status as an international media center make this country a logical location for a global team of marketing communications, primarily serving the major markets of China, India and the ASEAN region.
