Jennifer Lopez's the exact figure of Fiat 500 Cabrio
LOS ANGELES, - As reported by egmcartech (09/18/2011), Olivier Francois, Chief Marketing Officer of Chrysler said, Jennifer is the exact figure because it reflects the nature of authentic, passionate, modern and hard worker who would perform better. "As you know the story of her life, she reflects Fiat's philosophy is, Life Is Best When can drive it."
One way to hook the car to raise the prestige of famous celebrities as product icon. As performed Fiat SpA that Jennifer Lopez wore the famous artist as ad star of Fiat 500 in the United States.
Former boyfriend of Ben Affleck is featured in television commercials lasted 47 seconds which premiered at the ESPN Monday Night Football, (09/18/2011) night in the U.S.. In commercial program, JLo riding the Fiat 500 Cabrio chased by hundreds of men as if they "want" her. Television advertisements by director Paul Hunter shows how much interest people welcomed the arrival of the new Fiat 500 products in the U.S. market.
