Singapore - In surveys Customer Satisfaction Index (CSI) of the JD Power Asia Pacific 2011 Mitsubishi's ranked highest among the nine brands of vehicles in this study, achieving an overall score of 765 and Mitsubishi are performed very well in the five factors is examined.
Mitsubishi's ranked highest among the nine brands of cars
Mitsubishi's managed to shift the Toyota as a car brand that provides the most satisfactory service. But how the sequence of the most satisfying brand in the survey Customer Satisfaction Index (CSI) of the JD Power Asia Pacific 2011 is? Here's the list.
Mitsubishi ranks second after Toyota (755) which is the defending champion. Isuzu and Nissan followed by the value of each 754. Isuzu value rose 16 points from 2010 and increased more than any other brand in 2011.
Research which has been running for 11 years to measure the level of satisfaction among vehicle owners who visit the dealer service center for maintenance or repairs during the first 12 to 24 months of ownership.
From there, then JD Power Asia Pacific overall measure of satisfaction associated with service experience in the five factors of service quality, pickup vehicles, service initiation, service facilities and advisory services who then reported the score on a scale of 1,000 points.
In 2011, overall customer satisfaction with the average dealer sales service 752. The survey included more than 2,800 owners who purchased their vehicles between February 2009 and May 2010, and took the vehicle to an authorized service center within six months. The research was conducted between February and June 2011.
The study also found that the proportion of customers who make an appointment before going to the garage service has steadily increased over the last few years, from an average of 6 percent in 2004 to 27 percent in 2011.
"Information collected from customers during that communication can also be used by dealers to plan their services better, check parts availability and resources and provide better service experience to customers," he added.
"Customers are increasingly appreciate the convenience of making appointments to discuss the previous service and service requirements before they visit a dealership," said Rajeev Nair, country manager for JD Power Asia Pacific, Singapore's official website.
