Nissan, as reported by bloomberg (02.06.2011) said that they previously had vague Leaf predicts sales in the U.S.. However, this is now beginning to look like what an electric car enthusiasts in the U.S..
Apparently, it is difficult for Nissan to meet sales target 32 units per day. The reason, one of the inhibiting factor is the mechanism of "complicated" ordering. Consumers must be booked via the Internet. Then, a new vehicle can be sent when the consumer buys the device recharging (home charging system).
Al Castignetti, Vice President of Sales Nissan said the company began marketing Leaf six months ago and only seven states in particular.
A spokesman for the company, Katherine Zachary said, only 46 percent of the total booking is recorded via the Internet can be a transaction. "The rest is canceled for various reasons, one of which came from out of town reservations,"explains Zahcary.
As early booking opened globally, Nissan was overwhelmed to receive orders from U.S. consumers due to the limited capacity of Japan, only 50,000 units per month worldwide. Finally, booking on-line had been suspended last September, to the production capacity can be increased.
Now, Nissan is back open Leaf orders via on-line and hope to record new orders. From Nissan data, Leaf has been marketed in May 1142 units, 573 units 298 units in April and March 2011. Starting 2013, Nissan Leaf shift production to factories Smyrna, Tennessee with the preparation of 1.6 billion dollars of fresh investment with a production capacity of 150,000 units per year.
