CHINA - China's most populous and best selling market in the world for the automotive industry does not have a national car (carpeople). Following the successful Volkswagen VW Beetle with a cheap price, Das Auto is trying to get a form to be suitable for Chinese people's car.
Internet users in China can submit an idea or image of the "People's Car Project" (People's Car Project) via www.zaoche.cn.This campaign lasted one year, starting today (22/05/2011).
Here the DA provides the opportunity for downloaders to be able to develop the future VW models. They can upload pictures ormovies.
"Volkswagen has been established as the most innovativeplatforms in the People's Car Project dialog. Starting from Chinabecause this country is the largest and most important market of Volkswagen," says Luca de Meo, marketing director of Volkswagen Group and Volkswagen Passenger Car Brand.